MARKET ENTRY - Business Advisory and Consulting Firm

Unlock New Market Opportunities
We guide you from market entry planning to sustainable growth with actionable strategies

Talk to Our Experts
Your Seamless Pathway to Global Growth
Expanding into new and unfamiliar markets—such as Vietnam or Southeast Asia—demands more than just ambition. It requires deep understanding of the local context, a structured go-to-market roadmap, and executional support on the ground. At LiT Strategy, we offer a comprehensive, end-to-end market entry solution that guides your team from initial market discovery to post-entry performance monitoring
Product-Market Fit
We analyze your product or service against the real needs, expectations, and pain points of the local market. This includes evaluating your pricing, positioning, features, and messaging to identify what should be refined or localized to achieve traction
Customer Experience Research
We conduct targeted surveys and qualitative interviews with end-users, buyers, and key influencers. This reveals insights on how potential customers perceive your product, what drives their purchase decisions, and how they evaluate alternatives
Business Matching
We act as your local connector—curating a shortlist of vetted potential partners, from distributors to licensing agents, and arrange meetings. Our team also helps assess the credibility and suitability of each candidate
Market Research
Our research team collects and analyzes primary and secondary data to provide a full view of the competitive landscape, regulatory context, customer demographics, and unmet market needs
Market Entry Model Design
We analyze various market entry options (e.g., direct operation, joint venture, franchise, or distributor-led) and assess which fits best with your objectives, risk appetite, and investment capacity
Regulatory & Licensing Support
We help navigate Vietnam’s complex and sector-specific regulatory framework, from initial registration and foreign ownership limits to licenses, compliance, and labor laws.
Our Approach

1
Initial Advisory
We assess the market potential, identify fit,and uncover the most promising opportunities. The outcome is a clear, focused entry plan built on a solid understanding of your objectives and the local market landscape
2
Market Research
With a solid foundation, we research customer needs, benchmark competitors, and assess distribution channels to craft a tailored go-to-market strategy and business model that strengthens your advantage and positions your brand effectively
3
Go-to-Market
Turning strategy into action, we connect you with the right local partners, secure necessary approvals, and establish your operational presence. We manage execution end-to-end to ensure a smooth, timely, and compliant market entry
4
Post-Launch Support
Our involvement doesn’t end at launch. We continuously monitor performance, address emerging challenges, and adapt strategies for sustainable growth. From refining operations to planning expansion, we help you sustain momentum in your new market
Why Choose Us

Certified Consultants
Our consultants are certified and trusted for their professionalism

Tailored Solutions
Every business is different, so we design market entry plans that fit your goals, resources, and industry

Trusted Network
With strong local partners and connections, we help you build the right relationships from day one
Your Market Entry Starts Here

Let us help you enter new markets and achieve measurable success

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